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请回答以下10个问题,看看你能得多少分。
Give yourself a grade of 1-10 for each of the ten questions below. Select 1 if you feel this is an area you need the most help in. Select 10 if you feel strongest in this area. If the question does not apply to your business then answer "Not Applicable."
1 You have a complete business plan that includes clear, specific, and written goals.
1 2 3 4 5 6 7 8 9 10 Not Applicable
2 You have accurately identified your target market, your ideal customer, and you know who they are, how many there are, where they are, and why they would buy your product or service.
1 2 3 4 5 6 7 8 9 10 Not Applicable
3 You have clearly identified your major and minor competitors and you have developed a clear competitive advantage that makes your product or service superior to anything else available.
1 2 3 4 5 6 7 8 9 10 Not Applicable
4 You have thoroughly developed marketing, advertising, and promotional campaigns in place that attract new customers and generate a steady stream of qualified prospects.
1 2 3 4 5 6 7 8 9 10 Not Applicable
5 You have developed the disciplines of successful entrepreneurs - planning, organizing, staffing, delegating, testing, measuring, masterminding and managing - and you practice them daily.
1 2 3 4 5 6 7 8 9 10 Not Applicable
6 You have accurately created a business budget that determines all your costs of bringing your product to market, and the exact prices you can charge for your product to earn profit
1 2 3 4 5 6 7 8 9 10 Not Applicable
7 You know the 24 most popular ways that products/services are sold and focus single-mindedly on financial results in every activity, including attracting new prospects, selling, delivering, getting payment, servicing customers, and procedures for internal operations.
1 2 3 4 5 6 7 8 9 10 Not Applicable
8 You know the basics of business success, the four elements of the marketing mix, and the key reasons why businesses succeed, and the primary reasons for business failure.
1 2 3 4 5 6 7 8 9 10 Not Applicable
9 You have a complete accounting and management information system that gives you accurate reports on sales, revenues, payables, receivables, assets and liabilities, weekly and monthly.
1 2 3 4 5 6 7 8 9 10 Not Applicable
10 You have analyzed your company against the 7 P's - Product, Price, Place, Promotion, Packaging, Positioning and People - and you continually seek ways to improve in each area.
1 2 3 4 5 6 7 8 9 10 Not Applicable
自认为是个不错的检查表 |
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