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Anti-homophobia TV project goes national
Posted on 15 August 2012
Victorians will be the first to see Australia’s “groundbreaking” anti-homophobia TV and social media campaign worth $50,000 in the coming weeks.
维州人即将第一次在电视上看到关于反对歧视同性恋的宣传,未来几周之内将有5万元用于投放这类广告。这在澳洲历史上还是第一次,在主流电视媒体上触及饭桶这个问题!
The No To Homophobia campaign features everyday situations of low-level homophobic, biphobic and transphobic harassment.
本次活动是针对同性恋收到的歧视问题说不为目的的,涉及到的饭桶形式主要是一些日常生活中简简单单的常见不宜被察觉的歧视同性恋的现象。
“You’d be loving this mate, wouldn’t you?” reads one of the promotional photos (pictured) for the campaign.
下图的这个伙计很招人喜欢对吧?(看下图照片)
Commercials will appear on free-to-air television and Foxtel’s Aurora channel from late August.
广告投放电台包括了那些免费电台,也包括付费电台(Foxtel's Aurora),投放日期设定于八月底。
A website will run alongside the commercials as well as Facebook, Twitter and campaign postcards to help spread the word.
除了电视广告以外,还有网站,Facebook,Twitter等网络媒体配合。
The Also Foundation has led the initiative with community groups over the past 18 months as part of the With Respect Awareness Project.
本次项目已经准备了18个月之久。
Project manager Crusader Hillis told the Star Observer the campaign was groundbreaking.
“This is the first campaign which will be seen on mainstream TV and that is reaching out to mainstream Australians that is about homophobia, specifically about homophobic harassment,” he said.
这是澳洲历史上第一次在主流电视媒体上向澳洲大众宣传关于饭桶(歧视同性恋)。
“It’s also the very first campaign that is distinguishing homophobia from transphobia and biphobia.”
除了宣传抵制对同性恋的歧视,还有涉及到抵制对 双性恋 和 变性人的歧视问题。
Hillis said he was incredibly excited about the launch after 18 months of work but he said it would rely on people to spread the word.
主办人说经过18个月的努力,终于可以交付成果了,他希望大家都一起协助传播这一系列宣传片。
“It’s going to rely on people supporting this on social media to make the impact,” he said.
我们需要大家一起去在社交网络媒体上传播这些宣传片。
The Anti-Violence Project of Victoria, Transgender Victoria, Victorian Gay and Lesbian Rights Lobby, Human Rights Law Centre, Headspace and the Victorian Equal Opportunity Commission were all involved.
作为【抵制针对变性人,同性恋的歧视,人权法律中心】的反暴力项目的一部分,中心负责制作了这一系列宣传片。
The Victorian Health Department provided $50,000 for the campaign which follows recommendations made from the 2010 With Respect report funded by the Victorian Justice department.
本次活动收到了来自维州健康部提供了5万澳元的资助。
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